Signed On
The Farm identity was built around Western Manitoba listeners, country music, and community connection.
About The Station
101.1 The Farm is a country radio home for Brandon and Western Manitoba.
This page presents an original, refreshed version of the station story, using the archived identity as a guide while giving the site a cleaner modern layout.
Format, City, and Frequency
The station identity is centred on country music, Brandon, Western Manitoba, and the 101.1 FM frequency. The tone is local, warm, practical, and community-driven.
101.1 FMFrequency
CKXA-FMCall Letters
CountryFormat
The Farm Promise
More country music, helpful local information, listener participation, and support for community causes. The site keeps that promise visible through fast navigation, event listings, contests, and an always-available listen button.
Continuous Country
The programming promise focuses on familiar hosts, music flow, road information, and listener requests.
Modern Web Presence
This redesign converts the older portal-style archive into a responsive, SEO-friendly website package.
Values
What makes the station feel local
Help your neighbour
Community causes and local organizations receive prominent space.
Keep it simple
Listeners can find live audio, schedules, events, and contact information quickly.
Celebrate country life
The look uses warm fields, barn-red accents, wheat-gold highlights, and country textures.